Labour wants to promote good practice for those companies paying their staff at least the living wage

http://www.dailymail.co.uk/news/article-2227999/Firms-pay-living-wage-government-contracts-says-Ed-Miliband-rate-rises-7-45-hour.html

The Daily Mail then brings out the same argument to not pay the living wage as was used against the minimum wage, and on the day that we hear the CEO wages of the largest corporations have gone up by 27% in the past year!  Just laughable!

http://www.dailymail.co.uk/news/article-2228358/Living-wage-Political-cynicism-economic-illiteracy-crusade-just-kill-jobs.html

http://howlifeischanging.blogspot.co.uk/2012/11/ceo-wages-of-big-companies-rise-by-27.html